loyal for life

We value relationships.  We want your custom rod experience to be a great one.  Every custom rod comes with a lifetime workmanship
warranty.  We also intentionally work with companies who share our “loyal for life” philosophy. This means blanks and components are backed by excellent warranties too.
 

ready for a custom rod.

call or email us.

check out our custom series: Thor Thunder® Jig Sticks and Loki Lightning® Redfish Rods.  Named after our black labs. Spend a few minutes with them and you’ll know who’s who!

We start by discussing key specs such as fishing technique, species, line, lure ratings, and the reel you plan to pair with the rod.  Then we’d like to learn some fun facts.  All this info goes into customizing your Riley Rods Hard Core Grip™ (color & grip style).

 

Most of our time is spent fishing which lets us stay on top of the latest techniques and product innovations.  We’re happy to share our knowledge by making recommendations.


Every rod is built with creativity, precision, and an attention to detail.   We use a variety of top quality blanks and components, including Batson Enterprises’ full product line and our own Thor Thunder Jig Blanks.

 

every custom rod begins with a conversation

riley rods’ jig sticks and redfish rods

full line of demos to field test

For local customers or those willing to travel to Wilmington, NC, we’re happy to grab our demo rods and go wet a line for an hour compliments of No Excuses Fishing Charters. Or, if you want to spend more time on the water we can create a Charter and Custom Rod package.

Either way it lets us see first-hand your fishing style and habits to fine tune your blank choice, and who knows, we might catch dinner!